I’m Carlotta, a UGC creator for brands: short-form video built on strategy, designed for paid ads, websites and social media.
I started creating UGC four years ago, when it barely existed in Italy. Since then I’ve made 900+ videos for brands like Sephora and Amazon: I don’t just produce content, I make it resonate, convert and scale.
I also train other creators in my one-to-one mentoring program (150+ trained) and work as a recruiter and campaign manager for brands and agencies.
I create short-form video for paid ads, websites and social media, always focused on conversion and clarity. Every piece of content is made with intent: testing hooks, messaging and angles to support real marketing goals.